Auraska is a Sanskrit term representing excellence through the lens of authenticity and inherent strength—defining a state where outer achievements reflect inner character and legitimate brilliance.
IN THE NEWS
Our BUsiness
Auraska is a new-age Alternate Investments and strategic Advisory firm backed by influential families who have over 20 years of investing experience
strategic Advisory Platform
Across Consumer / Media / Sports/ Gaming /Real Estate / IP Business for Deal Advisory, M&A, fund raising, cross-border strategic partnerships.
Iconova Platform
A platform focused on acquiring, managing, and licensing personality rights as a new asset class including voice, image, likeness, identity, and publicity rights.
Private Credit Platform
A specialized platform focused on structured, high-yield financing opportunities within India’s Media & Entertainment sector, including production and post-production financing.
What sets us apart?
The Auraska Advantage
Transaction Value Advised by Leadership Team
USD3Bn+
Deals Closed by Leadership Team
50+
Years of Combined Senior Experience
75+
Key USPs
Proprietary Deal Flow
We bring relationships with India’s leading business families and corporate boards to create exceptional access to proprietary deal flow and strategic partnerships.
Close-knit network of Investing Partners
With 20+ years of investing experience, Auraska has a close-knit network of investors to create value in our deal flow.
Expertise in sectors
Strong experience in Media, Legal tech, Consumer, Real Estate and emerging sectors , where India’s Soft Power will generate alpha, and across diverse deal structures with proven transaction experience.
Auraska Edge
Deal structuring knowhow of complex corporate structures, regulatory frameworks, and promoter dynamics.
International Network of Investors & Family Offices.
A legacy of select landmark
transactions totalling over USD 3Bn+ By the team
Investments
Investment in India’s
only Diamond focused
retail chain
Sale of Stake in Men’s
apparel Brand
Investment in India’s leading Gamertainment Company
Investment in Farm to
Folk Ecommerce
Grocery App
Investment in Student
Mobility Platform
Adventum Student Living
Investment in Interior
Design Platform
Media Deals
M&A of Videocon and Dish
D2H- a US$2Bn M&A
Acquisition of Fame
Cinemas by INOX
Cinemas
Buyout of Radio City by
Jagran Prakashan for
INR 700Cr
Advised Cinepolis Mexico
on their acquisition of DT
Cinemas
Advised India Today on
investment from Aditya
Birla Group for a 27.5%
stake sale
Advised PVR on its $30Mn
fund raise from JPM
and ICICI Ventures
Other Deals
Sale of a 49% stake in
Travel Food Services (TFS),
India’s largest Travel F&B
company to
SSP Global
Sale of Indiaproperty to
Quikr
Advised on Fundraising for YouBroadband
Advised Spentex on its
acquisition of Schoeller
Litvinov, a Czech Republic
and Germany based textile
company
Raised INR 250Cr for INOX
India from Stanchart PE
Raised INR 150Cr for Adlabs
Imagica from ICICI
Ventures